KBS World Radio has launched a K-Pop contest, "K-Pop World Star", through its KBS website and YouTube. The open audition event is aimed at further promoting South Korean pop music, which has taken the world by storm.
Contestants can sign up for the content by uploading video clips of themselves singing a K-Pop song at the two websites. The sites are available in 11 major languages: Arabic, Chinese, English, French, German, Indonesian, Japanese, Russian, Spanish, Vietnamese and Korean.
After the preliminary evaluation to pick out 10 challengers, the list will be whittled down to three, who will be mentored. The finalists will be screened by a panel of judges and online voters. A trip to Seoul awaits the K-Pop World Star winner, who will also stand a chance to be part of KBS programmes.
KBS World Radio will produce a special programme based on the results of the competition for broadcast in November.
(Source : Asia-Pacific Broadcasting Union)
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