Germany's  public and commercial TV broadcasters have unanimously agreed to use  EBU Recommendation 128 to underpin a national move to harmonize the  audio levels of their television output. 
The broadcasters,  including EBU Members ARD and ZDF, plan to begin broadcasting with newly  harmonized loudness from 31 August, 2012. Thereafter, German viewers  will no longer have to snatch for the remote to manage sudden lurches in  volume between programmes, adverts and trailers, as well as  discrepancies between channels.  
EBU Director of Technology &  Development Lieven Vermaele hoped the German adoption of EBU  Recommendation 128 would stimulate a wider international appreciation of  its benefits.
He said: "R 128 is gaining real traction in Europe,  but what is significant about the German move is, as in the  Netherlands, both the public and private broadcasters have agreed on its  simultaneous, universal application. This is great news for German  audiences, and should encourage national broadcasters in other countries  to follow suit."
Chairman of the ARD / ZDF Production &  Technology Commission, Heinz-Joachim Weber (WDR), applauded the  foresightedness of the public-private collaboration, which had kept the  viewers as its top priority. 
"Together, for the first time, we  have made technical progress towards solving a problem that viewers have  been aware of for years. As we move forwards, unwelcome loudness  imbalances will increasingly become a thing of the past."
EBU R  128 allows broadcasters to measure and adjust audio using loudness  meters instead of peak meters only, which is the standard, albeit  inadequate, practice.
Major variations in volume between channels,  programmes and commercial blocks are among the top complaints from  viewers in many countries. 
2012 will be a key year for R 128  implementation; in France, broadcasters on the DTT platform will switch  to the EBU Loudness Recommendation in three steps, starting from 1  January and reaching completion at the end of the year. In Switzerland  the national channels will adopt R 128 from February 2012. Broadcasters  in many other countries have expressed interest in the use of R 128 too  and are currently working on education, equipment testing and  implementation plans.
For more on the EBU and Loudness, click here
(Source : European Broadcasting Union) 

 
No comments:
Post a Comment