Welcome to our new blog and website and the main launch of our new name: BBC Media Action. We are excited about unveiling a new look and identity for the BBC’s international development charity – and we hope you like it. Please let us know what you think as we will be testing and refining the site over the next few months.
The process of changing our name and introducing a new logo has allowed us to reflect on who we are, why we exist and where we are heading. It has also provided an invaluable opportunity to share stories, talk about what we believe in, and discuss the positive and lasting difference that our work makes to millions of people around the world.
This website helps encapsulate some of those conversations, sharing the personal observations and insights of our colleagues, partners and audiences around the world. It is summed up by the phrase ‘My Media Action’ with the emphasis on ‘my’, and expresses multiple perspectives on why our work matters.
Three BBC Media Action colleagues have made short films that are launched on the website today, you can watch Diana on Somalia, Josephat in Tanzania, and Dipika in Nepal. We’ll be adding more to the site over the next few weeks and months. They encapsulate the powerful role media and communication plays in development.
I’ve been genuinely delighted at how quickly and naturally we have all started using ‘Media Action’ not just as a name but as a way to describe what we do.
Read more from BBC Media Action
(Source : BBC Media Action)
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