Wednesday, September 19, 2012

DW launches “Futurando” in Brazil

Deutsche Welle (DW) is producing a new science and technology show in Portuguese for viewers in Brazil. Futurando premiered on Rede Minas on September 15 and will be shown weekly. 

DW has created a new show in Portuguese which was premiered for Rede Minas viewers in Brazil on September 15. Futurando will provide a weekly look at the latest sci-tech and environment news.

DW reporters will investigate the latest ideas and bold experiments designed to make the world a better place. Topics range from space research to medical innovations along with ways to create sustainable cities in the face of climate change.

Futurando brings you the faces behind these projects, whether they have already been implemented or are still just ideas. You'll get to meet internationally renowned researchers while DW reporters explore their work and explain how it can impact our daily lives.

The program pays special attention to Brazilian researchers and dives into the issues stirring debate in Brazil.

“We have been looking to expand our presence in Brazil by working with local partners and developing even more high-quality multimedia content – and Futurando is a great next step,” says Rodrigo Rimon Abdelmalack, Head of the Brazilian Department at Deutsche Welle. “With Rede Minas, we have also found a partner that reflects our standards of quality and journalistic excellence.”  

Viewers who don’t have Rede Minas will still be able to tune in. Episodes will be available on demand at, along with articles that go into the week's topics in greater depth.

The launch of DW’s first ever TV magazine for Brazil coincides with the 50th anniversary of its Brazilian Department. After decades of radio broadcasting to Brazil, DW has been focusing on online content for Brazilian users since 2000. The multimedia website provides up-to-date news and features background information on international topics from a German and European perspective, as well as internationally relevant Brazilian subjects and bilateral themes.

In addition to journalistic content, the website also provides many services, including the successful German language courses and information on studying in Germany.

(Source : Deutsche Welle Press Release)

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