In a global press conference, hosted in Paris but connected to 23
cities worldwide, Michael Peters, CEO of international news channel
Euronews, has set out the broadcaster’s ambitions as it approaches its
20th birthday, Advanced Television reports.
Among the initiatives are the launch of the first 24/7 Greek news
channel in December 2012; the opening of a second local newsroom in the
Hungarian capital Budapest in March 2013; the opening of new bureaux in
Washington, Istanbul and Dubai, and the announcement of a move in 2014
to a new, 10,000 sqm world headquarters in the Confluence district of
Lyon.
In addition, the channel’s on-screen look is set for complete
transformation. Radical design features and screen layout are in the
works, in a version to celebrate 20 years of Euronews broadcasting.
Euronews is also expanding its global footprint with the creation of
Euronews network, which aims to become the world’s largest network of
international partners. Euronews is in talks with its 21 broadcaster
shareholders to add them to this network. As Euronews Network members,
media groups will gain access to à la carte content for their TV, mobile
and online platforms.
Peters confirmed that 95 per cent of the world’s TV manufacturers had
included a Euronews app in their Smart TV products, and that the
broadcaster would soon be announcing new global agreements and unveiling
Smart TV pilot projects.
Euronews is also launching a universal application for iPad and
iPhone, freely downloadable immediately at App Store, as well as its own
radio station, available via the apps and online.
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