To celebrate World Radio Day this year, Farm Radio International 
(FRI) collaborated with UNESCO to produce an audio piece that highlights
 a unique radio program created in northern Ghana. FRI worked with 
broadcasting partner, Rite FM, to design a radio competition. The show 
focused on climate change, farming and the environment. You will find an
 audio piece which features FRI’s African Operations Director Gizaw 
Shibru describing the series here: https://soundcloud.com/farmradio/farm-radio-international-world
The competition was aimed at school-aged youth. Jonie Addo-Fening is 
the managing director at Rite FM. He says: “A lot of the students, 
including my own son, were not very comfortable with [agriculture] and 
he takes agriculture in school. But, you know, when you ask him if he 
wants to take it as a career, he says ‘no, because the farmers are too 
poor.’ So it gave me this idea [...] to start thinking about who the 
future farmers of this country will be.”
The series featured a live audience, text message voting and teams of
 students creating segments for the broadcasts. It proved to be very 
popular with students. By the end of its six-week run, the radio station
 had received over 100,000 votes and texts about the shows.
The series was described in Farm Radio Weekly #228, in December of 
2012 (“Reality radio at RITE FM, Ghana”). To find out more about the 
series, go to: http://weekly.farmradio.org/2012/12/10/reality-radio-at-rite-fm-ghana/
To visit Rite FM’s website and find out more about their approach to broadcasting on farming, visit: http://www.ritefmonline.org/index.php/agric-in-ghana

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