Sunday, August 28, 2011

Kenya: KBC launches 24-hour vernacular station

The Kenya Broadcasting Corporation (KBC) has launched its first 24-hour Kalenjin vernacular station. Kitwek 98.0 FM joins the large KBC family at a time when media in the country is diversifying. Information Minister Samuel Poghisio officially launched the station in Eldoret town .

Mr Poghisio said the radio station will boost various projects like farming, livestock development, business and advertising activities in the region which is rich while the youth’s talents will be honed and utilized to the maximum by this medium. The minister further said that the new constitution promotes freedom of expression including in mother tongue, and refuted allegations that the vernacular local radio station would encourage disunity among all Kenyans.

(Source: Kenya Broadcasting Corporation via Media Network Weblog)

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