Following up on last year's highly-successful edition, the New Radio Group's annual plenary event will take place on October 10-11 at the EBU's Brussels office, and focus on issues surrounding the mobility of digital radio.
Radio has been an 'on-the-move' medium since it's inception, and today in-car audiences make up a significant share of total listening. As well as striving to retain these audiences through close collaboration with the car industry, digital radio offers opportunities to reach listening contexts that have traditionally been poorly served through analogue radio, such as air travellers, drivers in tunnels and high-speed rail passengers.
The event is free for EBU Members to attend and registration will open shortly.
(Source : European Broadcasting Union)
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