Radio continues to meet the challenges of the modern media world,
says ABU Secretary-General Dr Javad Mottaghi in his message to mark
World Radio Day 2013.
Over the years, radio has faced challenges by many new and emerging
media, television, mass production and circulation of newspapers, the
Internet and now social media.
“Radio continues to meet these challenges successfully and, in many
regions, with enhanced efficacy,” Dr Mottaghi says. “In many parts of
the world, radio listening is on the increase, due mainly to innovative
programming, ease of access and to the digitalisation effort that the
radio industry has taken up.”
The Asia-Pacific Broadcasting Union is pleased to support the
proclamation by UNESCO of 13 February as World Radio Day. Since the
ABU’s inception in 1964, the Union has actively supported radio
broadcasting and its development, most recently with major initiatives
such as the ABU Radio Song Festival and the annual RadioAsia Conference,
the only radio content forum in this region.
“Radio continues to be an important means of communicating with
audiences around the globe,” Dr Mottaghi says. “In countries with large
populations in Asia, radio is a very effective means of providing
information, entertainment and education on a mass scale and is a
powerful tool for social development. Even in Pacific Islands with
smaller populations, radio is widely used for people-to-people
communication.
“Radio is everywhere, providing stimulating content anywhere, any time.”
UNESCO Director-General Irina Bokova says radio has transformed the
way we communicate and remains at the forefront of the 21st century.
“Radio has transformed our past [and] it remains a powerful force for
shaping a more peaceful, more sustainable and more inclusive future for
all,” she says.
For Dr Mottaghi’s message in full, go to www.abu.org.my and for more information on how people around the region and the world are marking World Radio Day, visit www.unesco.org.
(Source : ABU)
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