KIT digital Inc, a premium software and technology services provider for multi-screen video delivery, has been engaged by the Voice of America (VOA) to provide KIT’s software platform as a white-label online content marketplace solution called “VOA Direct.”
VOA Direct will serve as the online media content distribution hub for VOA’s network of 1,400 radio and TV affiliates across 38+ countries. The KIT Platform software solution will provide VOA with a fully managed platform to automate syndication and instant/simultaneous delivery of VOA’s media assets, including video footage, audio and still images.
Using the KIT Content Marketplace offering, VOA Direct will allow affiliates to immediately upload, access, preview and order media files in all necessary IP-based protocols and formats for distribution over television, radio, web, mobile, and tablet devices. The KIT Content Marketplace will also allow VOA to manage rights restrictions based on customer preference and access.
The KIT Platform’s Content Marketplace offering enables content originators and syndicators to deliver long- and short-form video content, audio content and images to multiple destinations around the world from a single source asset management platform. This functionality dramatically reduces the time and cost of individualized content workflow and terrestrial or satellite delivery.
The KIT Platform also provides customers with extensive rights management tools that can support the most complex digital rights matrices, offering a reliable and auditable way to secure content rights and comply with restrictions for specific regions and affiliates.
(Source: KIT digital via Radio Netherlands Media Network Weblog)
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