Communications Fiji Ltd (CFL)’s subsidiary PNG FM Ltd will be launching its third radio station in Papua New Guinea on 16 September. The new station will be called “Legend FM bikpila 101″ and will broadcast a similar format to the company’s’ Fiji station of the same name.
“We will adopt the sound of the station to the Papua New Guinea market but as it is targeting a similar more mature urban market we thought it would be appropriate to use similar branding for this station,” said William Parkinson, managing director for Communications Fiji Ltd. Legend FM joins Nau FM and YUMI FM in the PNG FM network with each station aimed at a specific sector of the market.
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