Thursday, September 01, 2011

Trafficlink launch Travel Radio service

After the closure of the Highways Agency’s Traffic Radio yesterday, travel news provider Trafficlink have announced the start of a new online station called Travel Radio.

The service is providing updates on live traffic information on all roads around the UK, as well as problems on public transport.

The Traffic Radio service previously only reported on the Highways Agency’s network of trunk roads in England. Until its closure yesterday it was available on digital multiplexes across the country as well as online and via UK Radioplayer.

Travel Radio is only available as a web stream initially but the people behind it say they hope to make it available in mobile application in the future as well as exploring other options for delivering the audio. People can tune in via the Trafficlink website, and we’re told content will be updated regularly between 6am and 10pm on weekdays and 8am-8pm at weekends. 

Trafficlink’s Communications Manager Andrea Day told RadioToday.co.uk: “As the Highways Agency withdrew the funding for Traffic Radio as of the 31st of August, we felt that we were ideally placed to create a new and alternative service. Trafficlink has a pool of skilled professional travel news broadcasters and an exclusive set of data which is primarily targeted for radio use. It’s just a case of a private company picking up a service from the public sector. The service is only in its infancy at the moment; we have lots of ideas to develop it in the future.”

(Source : Radio Today, UK)

No comments:

Post a Comment