Mediahub, a convenient and cost-efficient e-platform for content providers and users to share, buy and sell programs, was officially launched today at the Asia Media Summit 2011.
This business-oriented video sharing website is a new service AIBD members can benefit by uploading, sharing, exposing their trailers, demos or pilots to more than 140 registered high profile customers ready for content acquisition.
AIBD Director Yang Binyuan and Mr. Hughes D’Annoux, Chairman of Worldview Global Media Centre for Development and the Global Media Centre for Development graced the launching of Mediahub.
In his message, Mr. D’Annoux said Mediahub is an essential service for broadcasters to tap content from leading content providers across the globe. He said there has been excitement over this service that hopefully will lead to more face to face engagement and help secure business opportunities to buy and sell content between content providers and content users.
Mr. Binyuan urged AIBD members to take advantage of this service, which will add value to their programming for greater audience reach as well as open up new business opportunities, and expand their market share and maximize distribution revenues.
At the launch, participants had the opportunity to view a short video clip of the Mediahub profile, its benefits to subscribers and some trailers it has secured from some content providers around the world.
Mediahub also provides other services to include capacity building, marketing and promotion, and educational certification.
MediaHub is operated by the Kuala Lumpur-based Global Media Center for Development (GMCD), a joint initiative between AIBD and WGMH.
(Source : Asia-Pacific Institute for Broadcasting Development)
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